Psst... the team names or responsibilities may sound a bit confusing unless you've already read what is it we do at ROI Hunter.
The team focuses on integrating all relevant data sources, processing the data and presenting the insights. Translated to the client perspective - they allow our clients to click a button to connect the data and then see which products or ads are performing good or bad.
This team's speciality is building the data warehouse in BigQuery and using its data in reporting.
Petr
The word feed represents a product feed - it's how our clients tell us which product they offer and what are their attributes. The team is responsible for processing that data, applying some magic to it (such as enhancing the images with dynamic templates), and pushing the changes to the marketing channels.
Some of our clients offer tens of millions of products in their stores and Feed team ensures we always have the correct data on time.
Martin
Big Facebook features is how ROI Hunter historically started. Which is why the scope is closely tied to the core of the platform. These days, the Core part is becoming more important because it provides a stable foundation for all other features.
Still, there is nobody in the company having deeper knowledge of Facebook APIs than these guys.
Ondra
While Google is still establishing itself as a 1st class citizen within the platform, the people of Google team have plenty of experience with Google APIs. They built a spin-off called ROI Hunter Easy and most recently transformed into a team dedicated to expand ROI Hunter features to Google solutions.
Ondra
These two departments work closely together and collaborate on daily basis. Their common goal is to implement the company strategy and vision in the most efficient and sustainable way.
While the engineering department consists of the four teams + devops, the product department is responsible for product research and management, product design, and customer support.